Your Brand’s Tone of Voice »

Watch your tone! There’s a reason this is uttered during an escalated debate. Your tone provides a certain connection with the receiver.

Have you ever had an argument over text message? If so, I bet you were frantically typing trying to get your point across to the nitwit on the other end.

You probably even used an emoji or two.

I bet the argument escalated when you used ALL CAPS, right?

Your Brand’s Tone of Voice » from Juntae DeLane’s Tweet

Michael Harris-ArzonPresident, Ardynn Media